Tuesday 24 September 2013

Girls of Glam, UFC, and Rivelstoke Whiskey

The UFC attracts a huge demographic - from males to women of all sorts. We had the chance to team up with Revelstoke Whiskey and the UFC to promote this awesome whiskey to consumers in Toronto. We had a great team representing Revelstoke for Girls of Glam, and we thought you would love to hear about our experience with UFC...and some special guys our girls got to meet!




I spoke with Brandie and Keli C. of Girls of Glam who told me about their experiences working as a brand ambassadors for Revelstoke Whiskey in two different locations. Brandie was working it at Real Sports and Keli was hanging out in Maple Leaf Square at fan fest!

To get people to notice what she was doing, she wore some of the swag she was giving out to get people curious about what she was doing. She loved interacting people, and really loved the opportunity she had to meet one of the fighters.

Brandie was cocktailing and doing tastings of Revelstoke whiskey. Her goal was to get people aware of the brand, and try it so they could get to know the brand better. She was also spreading brand awareness while a UFC fighter was doing autographs for fans. She said it was a great opportunity for networking and to meet new people.

I loved that Keli took her experience with this promo as way to get used to interacting with people on a professional level, and also serving. The new experiences has been really great for her, and an excellent way to get her name out there.



Working an event with such a huge name like UFC has been great for Girls of Glam, but mostly for our girls who worked the event. Because UFC gets so much publicity, it really puts our staff out there and gives them a chance to network and interact with a huge crowd! We would love to give more girls and guys opportunities like this!

Looking for outgoing girls and guys to support your brand for an event or promotion? Contact us! Glam.promotion@gmail.com

Sunday 15 September 2013

The Toronto Film Festival: Girls of Glam at the Ritz Carlton

The Toronto Film festival is a huge event that takes place in Toronto at the end of the summer. This is a big opportunity for Girls of Glam to give some of our best Brand Ambassador's the chance to represent Girls of Glam and some of our prestigious clients.

This year we had a tall order to fulfil which included representing one of our favourite clients Barefoot Wine and Bubbly at a Ritz Carleton event. We had Brittney R. represent Barefoot; who has worked with Barefoot at previous events, work at this amazing event for TIFF.

Brittney was working in a stunning suite with a beautiful view of Toronto. She was staged in the kitchen of the suite serving Moscato and Pinto Grigio Barefoot wine and bubbly to guests and celebrities. Brittney loves representing Barefoot because of the amazing causes they contribute to - and also the fact that it is a well-known and loved brand.

Brittney is a great ambassador, and she usually does not have any issues getting people to come and check out what she is doing. But when she is working a Barefoot event consumers are usually attracted  to the brand. She loved having the opportunity to mingle and serve such inspiring people and she gained a lot from this wonderful event.

It's great to have staff who still do such a great a professional job even when they are dazzled but the people and the event they are working with or for. What's important about working for popular event like TIFF is that you have staff who can be excited about the environment but still be able to maintain professionalism and understand that they are working. We loved having Brittney represent a really great brand - and also do such a great job at represent Girls of Glam at a beautiful event.

If you are looking for a BA to work at your next big event, contact us: glam.promotion@gmail.com

Tuesday 10 September 2013

Canada's Bridal Show and Girls of Glam

Weddings are so exciting! Men looking dapper, women dressed in pretty dresses and clothing - and of course the blushing bride. We represented Hudson's Bay and the opportunity for brides to win their dream wedding and a dress from the famous Kleinfeld's which will be opening a location in Toronto.

Given the circumstances of the positive and gushing atmosphere at the Toronto Convention Centre for Canada's Bridal Show, our staff were naturally excited to act as bridal planners and use their smiling faces to entice brides-to-be to sign up for such an amazing contest. Not only did the brides have their eyes on the prize - they were also given VIP passes to meet famous bridal consultant Randy Fenoli of Say Yes to The Dress.

After speaking with a couple of the girls who worked the event, I found that they were really serious about playing the part of bridal consultant. Taking extra care to keep good posture and poise so that brides would trust them and feel welcomed to sign up. Our staff were also really excited about the idea of a Kleinfeld's opening in Toronto so it wasn't difficult for them to spread the word.

They were also excited to be in touch with such happy women, and to have the opportunity to chat with them about upcoming wedding plans. One of our staff mentioned it was like having girl-talk all day and hardly working. They were able to really make connection with the women that day, and give them the opportunity to possibly get the wedding of their dreams.

At Girls of Glam we really appreciate when our staff go the extra mile to make a connection with their brand's consumer. Rather than just being there for the sake of a job - they take their role seriously, and morph themselves into a different person that can actually related to what they are doing. This is really important for a staffing company. If you don't have staff who are able to adapt to various roles - then you have a serious problem. We are so thankful for our staff who take their positions seriously, and truly enjoy what they are doing.

That is exactly what we saw at Canada's Bridal Show - our staff getting excited and adapting to the incredibly positive atmosphere and connecting with the brides and bridal parties!

To book staff to represent your brand at your next event, contact us for more information: Glam.promotion@gmail.com