Monday 16 December 2013

Girls of Glam LOVE New E-Boutique Doll

Girls of Glam love supporting local businesses - but more importantly local businesses run by entrepreneurial women like us! Doll is a new online boutique based out of the GTA that caters to countries all over the world! As proud supporters of this feminine e-boutique, we wanted to share some of our favorite things about Doll!



We are in love with the romantic girly vibe Doll has. Pretty lace, satin, and silk is featured on girly clothing and lingerie is all over their website. We especially love the lingerie!



Because we are an office of power-house women, we naturally gravitate to the structured blazers and sexy pants on the site. We love that Doll has a variety of clothing that is geared towards the young-professional female. In a commercial world where stores like Forever21 and H&M take over  - it's tough for a professional female to find her identity in fashion and wear something to make her feel confident and successful. Doll has given this demographic a chance and carries a selection of brands and clothing that looks sophisticated but doesn't dismiss girly and feminine.



Doll has a special place in our hearts at Girls of Glam because it epitomizes who we are as a brand. Successful, confident, yet playful. We think it's a look all young professional women can agree with!



Get a look that screams confidence and pick out your favourite pieces from Doll! Free shipping is offered in Canada

Tuesday 10 December 2013

Go-Go Dancers and 4Korners at My Apartment

Looking for more ways to party with the Girls of Glam? You can find us at My Apartment in Mississauga on the first Friday of every month dancing like no one is watching to 4Korner's amazing mixes. This means you can see our coveted and experienced Go-Go Dancers more often!



Last weekend we had Whitney and Rizi on the pedestal. They both agreed the atmosphere of the club was very high-energy and PACKED. Rizi said the atmosphere was different than the clubs downtown Toronto - but in a good way. With a packed club and 4Korners spinning her favourite songs, Rizi got lots of attention had a really great time dancing.

Whitney said this was the biggest club she had ever danced at before. She thought it was so cool how enormous the crowd was - and was able to feed off their energy.

Both Rizi and Whitney really enjoyed dancing with one another and loved being able to represent 4Korners. Dressed in black booty shorts and a neon 4Korners tanks they got a lot of attention from the crowd. Our girls are obviously hard to miss, but 4Korners definitely brought the house down. Electronic, progressive house, rap and hip hop...4Korners delivers to everyone's taste so you can all dance the night away with our girls.

Make sure you join the Girls of Glam and 4Korners on the first Friday of every month and come dance with us!

If you need Go-Go Dancers at your club or event contact us! Glam.promotion@gmail.com

Monday 2 December 2013

Canadian Club - Sophisticated Enough for Girls of Glam

Canadian Club. A whiskey for the sophisticated, and good enough to stand up against the toughest competition. Girls of Glam represented this classy brand of whiskey at several places in Saskatchewan to show a specific demographic how great it really is - and to set a standardized image for the brand.



Dressed in sexy and professional business attire, our staff impressed us again by ensuring they were well versed on the brand and ready to show consumers how sophisticated this whiskey really is. The target demographic were males aged 19-30. Our girls had to work really hard to convince a group of young males - who were likely used to drinking beer on their campuses - that whiskey; and in particular Canadian Club is a great alternative.

Kayla used her style and approachable attitude to attract the demographic. Wearing business attire, clean make-up with smokey eyes and tousled hair pulled back - she was professional, but fun! She blended in perfectly with what the brand was trying to promote.



Christine L. thought it was a great promo mainly for the amount interaction and engagement she was able to pursue to sell the brand. Normally sampling promos permit her to stay in the booths and promote the product from there. With Canadian Club she could walk up to tables and allow them to sample the whiskey and then chat with them about it after to see how they feel about it, and what they think. This is a really great sales tactic for getting the consumer to feel a connection with the brand!

Kyesha was excited about this promo because she drinks Canadian Club so she already had a connection with the brand. She reported that a lot of people really enjoyed the new Dock 57 BlackBerry flavored whiskey! She also thought she was a really great asset to the promotion because of her knowledge of the brand. Not a lot of women drink whiskey, and she thought it was great to have a woman's perspective on the brand while she was conducting a sampling with a younger male demographic.



It's important that our staff research the brand as much as possible prior to a promotion. In this case, our staff were provided with a handbook that taught them just about everything about the brand  - which really put us at an advantage. Canadian Club was a really fun and unique promotion and we were thrilled to be a part of it!

If you need brand ambassador's for your next sampling, contact us! Glam.promotion@gmail.com