Jack and Jones Toronto | Girls of Glam show off Their Masculine Side

We have a pretty healthy roster of male staff at Girls of Glam - and you know, maybe we don't give our handsome men enough credit. This week's blog is focusing on three dashing men who worked a very cool promo for the clothing brand Jack and Jones which recently opened a location at the Yorkdale Mall in Toronto!

Three of our male staff were asked to stage themselves at a Cinneplex movie theatre where they handed out free Jack and Jones socks to other curious men who passed by promoting the brand and of course it's new store opening in Toronto (now opened). Like our female models; they had to mingle with the crowds and get people engaged in what they were doing.

Each of our staff were wearing the clothing of a different profile identified by the brand...which we thought was very cool. This meant that different groups of males could identify with the styles our staff were wearing.

Assante loved working this promo because he was passionate about the brand. He spoke to interested consumers as though they were his friend to represent the relaxed and laid back feel of the brand. He also loved how generous the brand was - because they were all able to keep the clothing they wore for the promo!

Ryan C. said the three of them didn't blend in with the crowds - they stood out which was the purpose of this promotion.

We are so happy to be able to share experiences about our male roster and their time spent on promotions! If you are looking to book male staff for your next event contact us:

Glam.promotion@gmail.com